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7 Steps for Small Business Social Media Success

Syndicated from www.jenphillipsapril.com You Can Have Small Business Social Media Success- Here’s How If you’re tired of spinning your wheels in the social media landscape, if you’re confused about how...

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Why “Tag” Others on Social Media?

Syndicated from www.jenphillipsapril.com Copyright: stefanolunardi / 123RF Stock Photo No matter whether you’re using Twitter, Linkedin, Facebook or another tool as your primary social channel,...

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The Dirty Reality About Facebook for the Typical Small Business Owner

Syndicated from www.jenphillipsapril.com The Dirty Reality About Facebook for the Typical SMB You May Not Get the Most ROI from Facebook Back in 2007 when Facebook (FB) first started gaining traction...

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What Can You Post On Social Media for Business?

Syndicated from www.jenphillipsapril.com What Can You Post On Social Media for Business? Every week, I have conversations with small business owners about how to use social media for their businesses....

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What Is “Benefit-Focused” Web Copy?

Syndicated from www.jenphillipsapril.com Focus on your customer In the world of copywriting (selling with words) we talk about benefits vs. features. Here’s an example, Steve Jobs sold the iPod by...

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7 Questions to Ask a Web Development Company (Before You Sign a Contract)

Syndicated from www.jenphillipsapril.com 7 Questions to Ask a Web Development Company (Before You Sign a Contract) 7 questions to ask your web development company It’s just happened again. A...

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14 Social Media Myths Killing Your Success

Syndicated from www.jenphillipsapril.com   Be where your audience is…not everywhere… You should be active on Facebook and Twitter/LinkedIn/Pinterest and don’t forget Instagram/Slideshare and blogging...

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The Most Surprising Superbowl Ad?

Syndicated from www.jenphillipsapril.com #AllYouNeedIsEcuador     Budweiser   Victoria’s Secret   Toyota   Yep, the usual suspects share their slickly produced commercials for Superbowl 2015. Also,...

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What’s SEO Friendly Web Copy?

Syndicated from www.jenphillipsapril.com What’s SEO Friendly Web Copy?  3 elements of SEO friendly web copy include:  keyword research benefit focused copy that shows your visitors how you help them...

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How to Win Friends and Influence Customers with a Good CRM

Syndicated from www.jenphillipsapril.com Growing revenue is at the heart of any bottom line. Yet business development, lead nurturing and finally, closing deals takes a lot of resources. A good CRM...

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Best Practices for Enhancing Your WordPress Security

Syndicated from www.jenphillipsapril.com  My email stopped working. Not all at once, just little bits at a time. And only to certain people –some of the time. Pay attention to your wordpress security I...

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How Marketing Automation Can Improve Your Customer Service

Syndicated from www.jenphillipsapril.com How Marketing Automation Can Improve Your Customer Service Copyright: / 123RF Stock Photo A recent nightmare situation caused me to end a long term relationship...

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What Is a Headline and Why Do You Need One?

Syndicated from www.jenphillipsapril.com What Is a Headline? A catchy headline can make the difference between people reading your post or not. Think of all those Buzzfeed Facebook quizzes. “Can You...

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What I Learned About Marketing Strategy by Changing My Sheets

Syndicated from www.jenphillipsapril.com I have a confession to make. I love sleeping on fresh sheets but I don’t relish making the bed. The bottom sheet shape shifts. I put it on two corners and it’s...

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Best Blogging Tips by 4 Business Bloggers (and Business Owners)

Syndicated from www.jenphillipsapril.com Blogging Tips You’ve heard that blogging for business can bring in business but you’re not sure how. Maybe you’ve been erratic with your blog and you want...

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Have You Identified Your Power Partners on Social?

Syndicated from www.jenphillipsapril.com Did you know if you put the “social” in social media, you’ll get better engagement and ultimately make more sales? That’s because businesses are built on...

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4 Ideas to Boost Your Content Marketing Creativity

Syndicated from www.jenphillipsapril.com What do all content marketers have in common? No matter whether you’re a one-person business owner or part of the content development team in a Fortune 500,...

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Why Your Social Media Content Isn’t Getting Read

Syndicated from www.jenphillipsapril.com Have you wondered why your content isn’t getting the “likes”, comments and shares you want? It’s a common problem and it’s one of the questions I’m asked a lot....

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Top 7 Email Marketing Tips

Syndicated from www.jenphillipsapril.com email marketing is still alive and well   A recent Roper Poll uncovered some interesting information in a recent poll completed with the Custom Content Council....

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How to Host a Facebook Giveaway That Builds Your Email List

Syndicated from www.jenphillipsapril.com (c) Can Stock Photo Inc. / Thomaspajot   How would you like to build your email list by 100+ people a month? Potential buyers who have raised their hands and...

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